Lansing, MI

10 Bulletins / 24 Posters

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Eyes On Data

Market population: 509,883
Eyes On Impressions: 7,144,839
Reach: 93.3%
Frequency: 15x

97.5% reach in the household income $100,000+ demographic in only four weeks. 98.5% reach among Hispanics and 92.5% among African-Americans. Additionally, the Reachemol campaign had a reach of 95.1% with people in the 18-49 year old demographic.

If you want to get extremely nerdy about this information, download the full PDF spreadsheet.

Buzz about Reachemol®

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